Our Vision
To become the best Forestry and Land Solutions company in Europe by 2025
Achieving this will mean fundamentally transforming the company into a highly profitable and cash generating business.
Our Values
We have developed 5 new core values which guide our daily operations while underpinning our vision and ambitious growth strategy.
Empowerment
- We give our people the tools and responsibility to do their job well
- We push decision making and accountability down to the appropriate level
- We value and reward high performance
Simplicity
- We simplify the way we work, consciously reducing complexity
Outward Looking
- We have a strong commercial focus on our end markets
- We prioritise a deep understanding of our customers’ requirements
- We invest time and energy in comprehending our stakeholders’ needs
Respect
- We treat people including our employees, customers and stakeholders with respect
- We nurture trust by making decisions openly
- We are upfront with people about the reasons for the actions we take
Responsibility
- We manage our land in a sustainable and environmentally sensitive manner
- We deliver benefits to local communities and wider society
- We ensure the safety of our employees, customers and stakeholders

Our
Business
We run three high potential businesses, Forestry, Land Solutions and Medite Smartply, which delivered earnings (EBITDA) of€103 million in 2019.